Understanding the Average Cost of Small Business Insurance

Small business owners have a lot to think about when it comes to protecting their assets, employees, and customers. One of the most important investments any business owner can make is in insurance. Insurance provides protection against unexpected losses and liabilities, such as property damage or medical expenses due to accidents. However, the cost of small business insurance can vary based on several factors. In this article, we’ll help you understand what small business insurance is, why it’s important for your company, and how much it typically costs.

Understanding the Average Cost of Small Business Insurance

What is Small Business Insurance?

Small business insurance is a type of coverage designed specifically for businesses with fewer than 500 employees. It provides coverage for various risks that could harm your business financially, including:

  • Liability: In case someone gets injured on your property or by one of your products
  • Property Damage: Protection against damage to your building or equipment from natural disasters or vandalism
  • Workers’ Compensation: Provides compensation for employees who are injured while working at your company
  • Business Interruption Insurance: Protects against revenue loss if your business has to shut down unexpectedly due to an unforeseen event

In addition to these types of coverage, there are many other options available depending on the industry and specific needs of your business.

Why Do You Need Small Business Insurance?

Having small business insurance protects you from unexpected costs that could arise from liability claims or damages to property. Without this protection in place, you could be held personally responsible for paying these costs out-of-pocket.

Additionally, some clients may require proof of insurance before doing business with you. For example, if you own a consulting firm and work with large corporations like Microsoft or Amazon, they may require proof of liability insurance before signing any contracts with you.

Finally, having small business insurance can provide peace of mind and allow you to focus on growing your company instead of worrying about potential losses.

Factors That Affect the Cost of Small Business Insurance

The cost of small business insurance can vary widely depending on several factors, including:


Different industries have varying levels of risk associated with them. For example, a construction company or restaurant will typically need more coverage than a retail store. Industries that require specific certifications or licenses may also have higher costs associated with their coverage.


The location of your business can also impact the cost of insurance. Areas with higher crime rates or natural disasters like hurricanes and floods may require more coverage to protect against property damage.

Size of the Business

The size of your business, including the number of employees and amount of revenue generated, will play a role in determining the cost of insurance. Larger businesses typically require more coverage to protect against losses and liabilities.

Type and Amount of Coverage Needed

Finally, the type and amount of coverage needed will also impact the cost of insurance. Different types of coverage come with different premium costs, and increasing your limits on liability or property damage coverage will increase your monthly premium payments.

Average Cost Breakdown for Small Business Insurance

According to a report by Insureon, small business owners paid an average of $1,281 per year for general liability insurance alone in 2019. However, this cost varied depending on industry and company size.

For example:

  • Restaurants paid an average annual premium of $4,048 for general liability insurance
  • Construction businesses paid an average annual premium of $2,982 for general liability insurance
  • Retail stores paid an average annual premium of $548 for general liability insurance

Keep in mind that these are only averages based on specific industries; your actual costs may be higher or lower depending on these factors mentioned earlier.

How to Save Money on Small Business Insurance Costs

While small business insurance is essential for protecting your assets and revenue streams, there are ways to reduce costs without sacrificing necessary coverage. Here are some ways to save money on your small business insurance costs:

  • Shop around for multiple quotes from different insurance companies to compare prices and coverage options
  • Bundle different types of coverage with the same insurer to receive a discounted rate
  • Increase your deductible amount if you can afford to pay more out-of-pocket in the case of a loss
  • Implement risk management strategies to reduce the likelihood and severity of potential losses, which could result in lower premiums

Final Thoughts

Small business owners need to weigh the risks associated with their industry against the benefits of having adequate insurance coverage. While the cost of small business insurance can seem daunting, it’s essential for protecting your company against unexpected financial losses. By understanding what factors impact the cost of small business insurance and shopping around for competitive rates, owners can find a balance between adequate coverage and affordable premiums.


What determines the average cost of small business insurance?

The size of your business, the industry you operate in, and the types of coverage you need all play a role in determining the average cost of small business insurance.

How much should I expect to pay for liability insurance as a small business owner?

The average cost for general liability insurance is around $500-$1,000 per year for small businesses. However, this may vary based on factors such as your revenue, location, and industry.

Is workers’ compensation insurance mandatory for small businesses?

In most states, workers’ compensation insurance is required by law for businesses with employees. The cost depends on various factors such as payroll size and employee classification codes.

What type of coverage is included in property insurance for small businesses?

Property insurance covers your physical assets such as buildings, equipment, furniture, and inventory against loss due to fire, theft or other covered events based on the policy wording.

Can I save money on my small business insurance costs?

Yes! You can consider bundling policies from an insurer that provides multiple types of coverage or review if you require all coverages aligned with your circumstances; also look out to periodically comparing quotes from multiple insurers in order to get the best deal.

Is there a difference between professional liability insurance and general liability insurance?

Professional Liability Insurance typically protects businesses against claims related to negligence or errors made during professional services rendered whereas General Liability Insurance usually covers bodily injury/property damage resulting from day-to-day operations like slip-and-fall accidents which can happen due to minimal carelessness too.

Are there any government programs that offer small business owners affordable health care coverage?

Through Small Business Health Options Program (SHOP), eligible employers can enroll for group health insurance at competitive rates with tax credits available.

Does small business insurance cover cyber attacks?

Yes, cyber liability coverage helps protect against data breaches of confidential customer information and other cyber-related risks faced by small businesses but it would be prudent to check if the policy covers all aspects of cyber-coverage.

What is umbrella insurance for small businesses?

Umbrella Insurance provides extra layer of coverage to your standard liability policies to increase limits or fill in gaps in coverage that could lead to financial loss in case of lawsuits above your normal policy limits.

Can I get a discount on my small business insurance if I have a good safety record?

Depending on which insurer you go with they might offer discounted rates if you provide proof of having no workplace accidents or injuries and maintaining a high safety record in general.

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